Canada’s forest industry has come a long way from the iconic lumberjack. Today, men and women of all ages and from different backgrounds are powering the forest products sector with skills that run from biology to IT to heavy equipment operations. We are an industry that now is more diversified than ever, from white lab coats to orange safety vests.
This fall, and with the support of the federal government’s sectoral initiative program, Canada’s forest products sector will launch our new national job-matching tool. With The Greenest Workforce, we are working to build our talent pipeline to fill an array of good-paying jobs in engineering, skilled trades, mill and woodlands operations and administration.
In recent years, breakthrough innovations and transformations in the forest sector have unleashed its enormous potential as a global leader. This revolution offers significant economic opportunity and jobs for thousands of Canadians in hundreds of communities. At the same time, we are competitive leaders in renewable energy and sustainability, and manage our forests with care so future generations can enjoy them as forests forever.